Wednesday, September 26, 2012

PICTO by Rosendahl

PICTO MEANS PICTURE, OF COURSE, SO IT IS AN EXCELLENT CHOICE AS THE NAME OF THIS WATCH. WITH ITS CLEAN, MINIMALIST GRAPHIC LINES, PICTO REPRESENTS A DISTINCT PICTURE OF TIME IN A WAY THAT NO OTHER WATCH DOES. AT THE SAME TIME, ITS TECHNICAL DESIGN IS UNIQUE FOR A WRISTWATCH. THE HOUR IS INDICATED BY A DOT ON THE ROTATING DIAL, WHILE THE MINUTES ARE INDICATED BY A CONVENTIONAL HAND. PICTO IS THE FIRST WRISTWATCH CREATED ACCORDING TO THIS ROTATING DISK PRINCIPLE. WITH PICTO, STEEN GEORG CHRISTENSEN AND ERLING ANDERSEN WANTED TO DESIGN A ”PICTURE” OF TIME. WHERE TRADITIONAL WATCHES SHOW THE TIME WITH THE TICKING HANDS, IT IS THE WATCH FACE THAT ROTATES ON PICTO, GIVING THE ILLUSION OF THE EARTH MOVING AND TIME PASSING. CONVERSELY, THE HOUR HAND IS FIXED LIKE A DOT ON THE FACE, AS PICTO'S ONLY FEATURE BESIDES THE MINUTE HAND – BOTH IN SHINY, STYLISH STEEL.

  Option 1

  Option 2a

 Option 2b

Loving these watch. It only cost Rm 505.. Let me wait next year!
:D